"If there’s one skincare category that’s undergone one of the biggest rebrands in the past few years, it’s SPF. Replacing the thick and chalky sunscreens that rolled around the bottom of our beach bags, ultra lightweight and undetectable SPF serums and moisturizers have taken up permanent residency in our morning skin routines. The latest launch to catch eyes is millennial spf brand, Naked Sundays, whose waitlist has grown to over 2,000 in five days, bringing their launch forward to 6pm AEST tonight, Thursday 21 January."
FULL ARTICLE:
https://www.marieclaire.com.au/australian-spf-naked-sundays-launch